If you are setting up an ecommerce business, you may be considering using Shopify. Through learning more about the platform, you can decide if it is right for you and, if you proceed, know how to get your business off to a good start.
An Introduction
Shopify simplifies the processes of an online store, handling all the aspects needed to run it such as processing payments, managing inventory and shipping. As it’s a cloud-based platform, you can access it from any device, while the interface allows you to create a sleek, professional-looking store without the need for coding.
Getting Started
Setting up the store is usually straightforward. It features a range of customisable themes tailored to different industries. Using the drag-and-drop editor, you can modify the colours, layout and branding elements. While you can do this yourself, you may prefer to use a professional with expertise in Shopify web design, such as etempa.co.uk/shopify-web-design, to get the best results.
There are a number of features on the platform that help you convert visitors into customers. It accepts all major payment methods, and the Shopify Payment Gateway provides a secure and fast checkout process.
The platform simplifies shipping. It will automatically generate labels for the parcels and provide detailed tracking information for your customers. By offering shipping discounts of up to 88% on several major carriers, including UPS and DHL, it will save you money. It will also collect import taxes, making it easier for you to grow your business on a global scale.
You are not limited to selling purely on the Shopify platform. You can also promote and sell products on social media platforms like Instagram and TikTok as well as on international marketplaces like Amazon and Etsy. It can even facilitate in-person sales, as it syncs the inventory across online and physical stores.
The Shopify admin panel makes it straightforward to manage your finances. It will allow you to monitor expenses and collect sales tax as well as providing access to Shopify Capital, which can provide funding to keep your store stocked.
